Date of Last Revision: September 21st, 2022
This cookie policy (the “Cookie Policy”) describes how Zedge, Inc. (“Zedge” or “we” or “us”) uses cookies in running our business. This Cookie Policy applies to all websites, including, but not limited to, www.zedge.net (“Websites”) and mobile applications (“Mobile Apps”) operated or furnished by Zedge linking to or posting this Cookie Policy (collectively, our “Services”). In this Cookie Policy, we refer to our Website visitors and Mobile App users as users (“Users”).
Please also read our Privacy Policy, our Terms of Service, and our online safety and best practices guidelines.
When you first access our Services from certain jurisdictions, you may receive a message advising you that cookies and similar technologies are in use. By clicking [“Accept”] you signify that you understand and agree to the use of these technologies, as described in this Cookie Policy.
You do not have to accept cookies and consent can be withdrawn at any time (See “How to Control Cookies”, below). You can change your browser settings to refuse or restrict cookies, and you may delete them after they have been placed on your device at any time. If you do not accept or delete our cookies, some areas of our Services that you access may take more time to work or may not function properly.
1. COOKIES & USER PREFERENCES
A cookie is a text file that stores information on behalf of websites and certain mobile applications. We use cookies and similar technologies, such as local shared objects and web beacons (collectively “cookies” for the purposes of this Cookie Policy).
Cookies set by a website owner (in this case, Zedge) are called “first party cookies”. Cookies set by parties other than the website owner are called “third party cookies”. Third party cookies enable third party features or functionality to be provided on or through the Service (i.e., advertising, social media functions and analytics).
We use the following cookies:
| Type of Cookies | Who serves these cookies | How to Refuse | ||
| Strictly necessary cookies. | ||||
| These are cookies that are required for the operation of our Services. They include, for example, cookies that allow you to move between pages of the Websites and enable you to log in. | Zedge | These cookies are strictly necessary to deliver the Services and therefore cannot be refused. They can be deleted or blocked using your browser settings (see “How to Control Cookies”, below). | ||
| Analytical/performance cookies. | ||||
| These are cookies that allow us to recognize and count the number of visitors and to see how Users move around the Websites or the Mobile Apps as they use them. This helps us to make improvements, such as by ensuring that Users are finding what they are looking for easily. |
Zedge Google Analytics |
These cookies can be deleted or blocked using your browser settings (see “How to Control Cookies”, below). Alternatively, please follow the links below to opt-out: Google Analytics: https://tools.google.com/dlpage/gaoptout |
||
| Functionality cookies. | ||||
| These are cookies used to recognize you when you return to the Websites or Mobile Apps. This enables us to personalize our content for you, greet you by name and remember your preferences (for example, your choice of language or region) and services you have used. |
Zedge YouTube |
These cookies can be deleted or blocked using your browser settings (see “How to Control Cookies”, below). Alternatively, please follow the links below to opt-out: YouTube: https://www.google.com/intl/en/policies/technologies/cookies/ |
||
| Targeting cookies. | ||||
| These cookies record your visit to the Websites or Mobile Apps, the pages you have visited and the links you have followed. We will use this information to make the Website and the Mobile App, and the advertising displayed on them, more relevant to your interests. We may also share this information – which does not include your name - with third parties for this purpose. |
Google Display Advertising |
These cookies can be deleted or blocked using your browser settings (see “How to Control Cookies”, below). Alternatively, please follow the links below to opt-out:
|
2. HOW TO CONTROL COOKIES
When you first access our Services from certain jurisdictions, you will receive a message advising you that cookies and similar technologies are in use. By clicking [“Accept”] you signify that you understand and agree to the use of these technologies, as described in this Cookie Policy.
You do not have to accept cookies and consent can be withdrawn at any time, although you may not be able to use certain features on our Services. You can do this by clicking the appropriate opt-out provided in the cookie table above or by activating the settings on your browser that allows you to refuse all or some cookies.
Please follow the links below to helpful information for the most popular browsers:
- Microsoft Internet Explorer: https://support.microsoft.com/en-gb/help/17442/windows-internet-explorer-delete-manage-cookies
- Google Chrome: https://support.google.com/chrome/answer/95647?co=GENIE.Platform%3DDesktop&hl=en
- Mozilla Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences
- Apple Safari: https://support.apple.com/en-gb/guide/safari/sfri11471/mac
If you would like to know more about cookies, the following websites provide useful information:
- www.allaboutcookies.org
- www.youronlinechoices.com
- http://www.networkadvertising.org/choices/;
- https://helpx.adobe.com/flash-player/kb/disable-local-shared-objects-flash.html.
Please note that deleting or blocking cookies may negatively impact the functionality of our Services.
3. WEB BEACONS
As well as cookies, we use other technologies to recognise and track visitors to our Services. A web beacon (also known as a “tracking pixel” or “clear GIF”) is a clear graphic image (typically a one-pixel tag) that is delivered through a web browser or HTML e-mail, typically in conjunction with a cookie.
Web beacons allows us, for example, to monitor how users move from one page within our Services to another, to track access to our communications, to understand whether users have come to our Services from an online advertisement displayed on a third-party website, to measure how ads have been viewed and to improve Services performance. When we send you emails, web beacons allow us to track if you opened the emails to measure campaign performance and improve features.
4. THIRD PARTY COOKIES
Where you have provided your consent, we allow third parties to use cookies on our Websites or Mobile Apps.
Google Marketing Platform
We use Google Analytics and Google Display Advertising which collect anonymous user activity data through the use of both first-party and third-party cookies. We use the Google Display Advertising features, which collect data through the third-party DoubleClick cookie, in order to serve you with relevant advertising after you leave our Websites, provide us with information about how our use of various advertising services is related to visits to our Websites, and identify trends in how our Services are being used, and by what demographics, and publish those trends in reports for internal use.
Google Analytics collects your IP address. We also use your IP address information to learn the geographical locations where our Services are being used.
Huq
Huq Industries Limited collects device data which it uses for statistical analysis of mobile handset and network adoption trends. Data shared with Huq does not contain information that identifies you by name and we will not provide additional information that enables Huq to identify you. You can find more information on Huq and how it uses data collected via our app here: Privacy Policy.
5. COOKIE POLICY CHANGES
Zedge may, in its sole discretion, change this Cookie Policy from time to time. If we make any changes, we will notify you by posting the revised Cookie Policy on this page and by revising the “Effective Date” at the top of this Cookie Policy. Where the changes are material, we may also choose to provide you with additional notice (such as by adding a notice to our Services prior to the changes becoming effective, or by sending you an email notification). If you do not agree with this Cookie Policy, please do not use or access our Services, and if you do not agree to any changes we make in the future, please terminate your account and refrain from using our Services.
6. CONTACT US
If you have any questions regarding our Cookie Policy, please contact us at:
Privacy Officer
Zedge, Inc.
1178 Broadway, 3rd Floor, Suite #1450
New York, NY 10001
Email: privacy@zedge.net